Developed a business proposal to establish Strate School of Design as a strategic consultancy, providing professional services and generating revenue while offering students real-world learning opportunities.
My Role
UX Researcher
UX Designer
Business Strategist
UI Designer
Goals
Establish a consultancy
Generate revenue
Provide student opportunities
Design Challenge
How might we establish Strate School of Design as a strategic consultancy to provide professional design services, increase revenue, and offer real-world learning opportunities for students?
What is the need for design consultancies?
Access to Cutting Edge Trends
Leverage emerging design practices to remain competitive and innovative.
BridgeResource Gaps
Provide expertise and infrastructure to address organizational constraints.
Enhance User
Experience
Deliver consistent, high-quality solutions while fostering creative problem-solving.
Customized Solutions for Startups
Scalable design systems tailored to specific needs.
Affordable, High Quality Services
Addressing the lack of flexible and budget-friendly, impactful solutions for startups.
Fresh Innovative Perspectives
Merging fresh ideas with experienced leadership.
How is Strate Design Labs going to stand out?
Integrated,
Impactful Design
Strate combines creativity, sustainability, and practicality to deliver meaningful solutions across disciplines.
Real World Readiness
By aligning academic rigour with industry needs, Strate equips designers to solve real-world challenges through hands-on, collaborative learning
Global Perspective
Agile Execution
With a global-local approach and adaptive teams, Strate delivers culturally relevant, innovative solutions at speed.
What kind of people experience cultural displacement through
migration mostly?
Using tools like the BCG Matrix and Ecosystem Mapping, the market landscape was analysed to identify high potential areas and strategic partnerships.
Strategic business models were created that highlighted the value proposition: providing a blend of academic rigor, fresh talent, and industry expertise.
Project Based Consulting Model
Tailored solutions for product design, branding, and user experience.
Integration of research, prototyping, and implementation.
Embedded Design Teams
Students placed within partner companies to deliver real-world solutions.
Incubator Partnership
Partners with startups to deliver design solutions from initial stages.
Design Thinking Workshops
Certification programs and creativity workshops to foster innovation.
Joint Brand Labs
Collaborative workshops to co-create branded product solutions.
Etsy Model
Empower students to design, develop, and sell products via online platforms.
The final step was to design the digital presence for Strate Design Labs.
We designed the website’s structure to be intuitive, guiding potential clients from understanding our services to viewing our past work and contacting us.
Low-Fidelity Wireframes
In the final design the goal was to create a clean, professional, and trustworthy user experience that guides visitors to the most relevant information.I’ve broken down the screens, explaining the purpose and how they contribute.
The detailed services page gives a detailed overview of the business, the kind of work being done, what will be done and how it will be done.
Strate Design Labs positions the school as a strategic consultancy, leveraging its academic rigor and student talent to provide real-world learning opportunities for students and generate revenue for the institution.